Why Do I Need a Properly Designed Marketing Website?
Your business website needs to work for you.
Your website should be architected to drive leads and sales.
The goal is to create a path of least resistance between your customers, your business, and closing the deal.
Commerce Overflow websites include features to help you understand your visitors, such as providing a list of pages they visited and how long they viewed those pages before connecting with you.
So when you contact your website visitor, you have the context to steer the conversation and make the sale.
We also create landing pages specifically designed to be relevant to your online marketing programs, with content that continues the conversation, which drives more leads and sales.
Related content: Landing Pages, Online Marketing, Why You Need A Website For Your Business
Content is King
The most important part of your website is the actual text content.
Your content establishes your company as an expert in your profession.
Whether you sell products or provide services, the content on your website must create trust between you and your potential customers.
You can have an excellent online marketing program, driving hundreds of visitors to your website, but you are wasting your money if your content does not connect with those customers.
Commerce Overflow will help you design content that connects with your customers and ties directly into your online marketing program.
Related content: Content Marketing, Online Marketing
Mobile-First Design: It Matters
Today, over 50% of your website visitors are on their mobile devices.
Depending on your target demographic, that percentage could go even higher.
Your website design should perform great on mobile devices.
It's more than just looking good on mobile form factors.
The functionality that drives leads and sales must also work correctly on mobile devices.
We will analyze your web traffic, determine the most common devices your visitors are using, and we'll optimize your site's performance for these devices.
Request a quote, and we'll work with you to ensure your website works great on mobile devices and drives leads and sales.
Related content: Low-Cost E-commerce Websites, Website Conversion Optimization, Web Analytics